Christa’s path to this work is not a straight line, and that’s exactly what makes her effective.

She brings together executive coaching, senior product management in major technology environments, and accelerator work through AI North and Assembly Required. She has spent years inside the tension between human behavior and technological change, not observing it from the outside, but working through it with real organizations facing real stakes.

What she noticed, across every sector and every room, is that the problem is never the technology. It’s the gap between what the tools can do and what the people, workflows, and leadership structures are ready for.

That gap is where Christa works.